Tallahassee, Fla. | Florida A&M Athletics has partnered with Birmingham-based parking technology Clutch! to offer reserved parking for FAMU football games, becoming the first and only HBCU in the country to incorporate and offer this experience on game day to #RattlerNation.

The Clutch! parking application will be used to purchase, transfer and redeem digital parking passes at designated lots around the Florida A&M campus. Investing in Champions members, who have renewed by the July 31 deadline, will be able to access their assigned parking passes in their ticketmaster account – alongside their tickets.


“As the first and only HBCU in the country to partner with Clutch!, we are excited to offer this experience to our fans and donors for the 2021 Football season. Rattler fans can now enjoy digital passes, cashless transactions, and contactless payments with easy transfers, integrated mapping, and turn-by-turn directions with Clutch! In a post COVID-19 world, it was imperative to FAMU Athletics’ executive staff to establish convenient precausions for our staff, students, alumni and fans – as we implement ways to enhance the fan experience, safely.”

Leading up to each home game for those who are not Investing in Champions members, Florida A&M Athletics will offer single-game parking spaces for sale by reservation via Clutch! here, to streamline the gameday parking process for fans while enhancing gameday parking management for FAMU Athletics.

Clutch! is a gameday parking app enabling sports fans to reserve parking spaces near stadiums and event venues. Fans looking for parking can search for available lots near the stadium, reserve parking in advance, and pay through the Clutch! app.

Through Clutch!, Florida A&M Athletics will access real-time game day parking data, such as arrival times and lot utilization rates. Clutch! also provides FAMU fans the convenience of digital parking passes that are easy to transfer at no additional cost. Fans can search for available parking for individual games and reserve a spot with the tap of a button here.

QUOTE FROM Clutch! CEO Hunter Strickler:

“We could not be more excited about this new partnership with Florida A&M Athletics and helping them elevate the fan experience starting with parking. It’s also our first partnership with a HBCU school and we are honored that FAMU Athletics selected to partner with us. As we move into the fall, our goal is to help reduce the stress and uncertainty of game day parking for Rattler fans by offering advanced parking reservations and cashless transactions as fans come back onto campus in a post COVID-19 world.”

Single-game parking reservations for Florida A&M home football games are now available through Clutch!, as FAMU Athletics will offer shuttle service from select lots to the stadium on game day.

While game days in Tallahassee may look different this season in light of COVID-19 concerns, Florida A&M Athletics is taking proactive measures to mitigate risks associated with fans arriving on campus. Not only can parking passes be distributed and transferred digitally, lot attendants can also validate each pass without any person-to-person contact. Additionally, FAMU Athletics will use Clutch! to accept contactless credit card payments in lots with available spaces for those without a reserved pass.

Passes are now on sale to the general public for the 2021 football season and can be purchased online at famuathletics.com or on the Clutch! website here. You can find more information about parking for FAMU game days at famuathletics.com.

FAMU fans can follow Florida A&M Athletics on Twitter at @FAMUAthletics.

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