Clutch! is Back in Tuscaloosa For A New Sports Venture

Clutch! is available for more than just football season! The gameday app is offering parking solutions for a new sport – college basketball. Fans are now able to reserve their University of Alabama men’s basketball parking through March 5th.  

This season, Clutch! is partnering with Hotel Capstone to provide hundreds of fans with a convenient and safe place to park. Fans who reserve a spot in the Hotel Capstone lot will be greeted by Clutch! lot attendants, enjoy 10% off at Legends Bistro inside the hotel, and walk only 7 minutes to Coleman Coliseum. The discount at Legends Bistro has come in handy for many fans, according to Sarah Perry, Clutch!’s Marketing and Communications Associate who manages the lot for each game.

“A lot of fans really enjoy popping in to grab a drink before or after the game,” Perry said. “It is a beautiful hotel and an icon on the University of Alabama’s campus.”

Creating Personalized Fan Experiences

Perry’s favorite thing about basketball season is that she is able to interact and connect with the fans. She says the fans are really excited about the app and she loves hearing about how Clutch! has enhanced their gameday experience.

“Clutch! fans pull up to the lot and are especially enthusiastic,” Perry said. “As I scanned one fan’s pass, her friend yelled from the back seat, ‘This is so Clutch!’. Another fan pulled up, I checked them in, and then he said ‘That was so easy!’ Hearing this feedback from fans confirms what we work toward every day: making sure every fan has an exceptional experience from the moment they arrive.”

What’s Next for Clutch! Basketball Parking

Perry is pumped for the Auburn vs. Alabama game on March 5th. Who doesn’t love a good rivalry matchup? The entire Clutch! team is eager to see what this season of Alabama basketball will bring, as each game is a new learning experience.

“We’re envisioning rows of spots in the lot blocked off for our Clutch! fans and our lot attendants escorting fans to their spot,” Perry said. “This is all part of our larger effort to bring a level of convenience to every fan’s gameday that has traditionally only belonged to the premium ticket holder.”

Clutch! fans have a lot to be excited about: the app’s expansion does not stop with basketball. According to Clutch!’s Director of Business Development, Daniel Almond, this is only the beginning for Clutch!.

“We want to be your go-to app for gameday and event parking,” Almond said.

The company is looking to expand to more big football campuses in the fall and many more local sporting events across the country.

“No matter if you’re going to a minor league baseball game ten minutes from your house or traveling across the country to go to the Super Bowl, we want you to be able to turn to us every time,” Perry said.

Clutch! will continue to sell spots for the duration of the Crimson Tide Basketball season. Spots can be reserved at any time from now until tip off, but the earlier you snag your spot the better! If you are going to a game this season, be sure to download the Clutch! app to secure your parking before you arrive!  

The Clutch! team wants to thank their sellers, fans and brand ambassadors for making basketball season so far a slam dunk!

Be sure to check our blog for more updates on all things Clutch!